[VIDEO] WHAT IS HUBSPOT?

HubSpot is an American software company based in Boston, Massachusetts; it was founded by Brian Halligan and Darmesh Shah in 2006.

They created software to make marketing easier. They realized that companies, and especially startups, were having a very hard time getting the word out about their new products and services, which is why they decided to launch the project with a platform that would help make things easier. It works for both Marketing and Sales, and it has now helped more than 12,000 companies with their marketing.

Part of Brian and Darmesh's strategy was to lower marketing costs, since marketing is currently far too expensive. Buying TV advertising, radio, magazine ads, etc., takes a fairly large investment, and not every company has that money to put into its marketing budget.

After the software, they realized it was not enough to meet marketing needs and that they also needed to teach people how to do marketing.

They were the ones who conceived the concept of Inbound Marketing.

They were able to integrate all the strategies, tools, and elements used for digital marketing in a way that makes people like what you are doing, making it easier to attract your prospects and, better yet, turn them into customers, just by following a methodology.

And that is why they created HubSpot Academy, which certifies everyone who wants to get involved in the world of Inbound Marketing. It would be well worth visiting the following link, http://academy.hubspot.com/certification, where you will find completely free certifications, such as:

Inbound Certification, Email Marketing Certification, Inbound Sales Certification, Growth-Driven Design Agency Certification, HubSpot Design Certification.

There are also other certifications for those who are already their customers, such as the certification in their software, the HubSpot Certification, among others.

What Is the Certification For?

The certification will validate that you know the methodology and give you better standing on your resume; you will be able to apply for better-paying positions, ask for raises, and earn a higher income, and it will position you very well within the company where you work.

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Would you like to get certified? Do you need our help with anything? Don't hesitate to contact me or leave your comment below.