HubSpot Updates - September 2024

At Digitalegy, we closed out September having learned a lot after attending Inbound week in Boston, Massachusetts, as Diamond Partners. After spending time and sharing with the great HubSpot community from the USA and LatAm and partners from around the world, we are back and ready to kick off October full of inspiration, new ideas, and updates to share with you so we can keep growing together.

Find out what's new this September!

Translated Custom Properties 🗣️

• The feature that lets you create translations for custom properties is now available in all Enterprise portals. The update solves a headache for many companies that use the HubSpot platform and operate in different countries and languages, since it's now possible to create translated versions of custom property names.

Meet the New Meeting Assistant

• What's worse than showing up to a meeting unprepared? This essential process, which used to take a lot of time, just got easier with HubSpot's new meeting assistant feature. It simply gives you all the relevant information you need to know before a meeting, such as the participants, company information, a summary of the HubSpot object, and much more.

New Health Score Builder 🩺

• How do you rate the health of your company's customers? Do you have clear criteria and a structured way to visualize customers with growth potential or at risk? If these are some of the questions you ask yourself about your customer base, don't miss the new customer health score. The feature, in beta, is part of the Customer Success workspace.

Workflows and Lists Affected by an Import 🔄 

• Clicking the button to confirm an import can be more exciting than you imagine. That's because the CRM has a multitude of tools that can be configured or triggered by an import. That's why the import process now includes an analysis of the workflows and lists that could be affected by an import. Get more information here.

✨ Spotlight: Yamini Rangan, HubSpot CEO

• We kicked off INBOUND talking about the trend we have seen most since 2023: artificial intelligence. In the event's opening session, HubSpot CEO Yamini shared ideas on how artificial intelligence tools can bring acceleration and transformation to our daily tasks. Watch the session and learn more about our outlook for upcoming HubSpot launches and how we have invested in an easy, fast, and unified platform.

✨ Spotlight: Andy Pitre, HubSpot VP of Product

• Want a lot of information in a short time? Andy's session is for you. Throughout his presentation, HubSpot's VP of Product walked us through some of HubSpot's main launches: Breeze, HubSpot's artificial intelligence and data enrichment suite, updates to the marketing tools, as well as more than 200 new features across all the hubs.

✨ Spotlight: Dharmesh Shah, HubSpot Founder and CTO

• We spend a lot of time talking about the trends that artificial intelligence brings with it, which ends up creating a lot of fear about the future of our work. But what we haven't talked about enough is human connection and where AI really fits into our lives. That's what the iconic Dharmesh talks about in the unmissable Spotlight closing session.

Take a Break from Reading!

 Learn more about Digital Marketing myths by clicking: 

Breeze Copilot & Agents 🧑🏼‍💻

• You've already heard that AI can improve the way you do business. Now it's time to show you how. Introducing Breeze: HubSpot's AI engine. It's connected to all your data, powers every product on the customer platform, and makes work much easier. And what's even better? It's easy to use and quick to add value to your business. Learn more here.

Breeze Intelligence 🧠

• The more data, the better! At Digitalegy, we have always offered a complete view of the customer. Now, with the help of HubSpot and Breeze, we offer an even more complete and practical view of current and potential customers. The Breeze Intelligence dataset has been enhanced with language models and AI to give you access to more than 200 million buyer and company profiles so you can enrich your Smart CRM in the blink of an eye. Learn more here.

The New Agent.ai 🤖

• Welcome to the democratization of artificial intelligence. Imagine that the future will be full of AI agents working toward specific functions and goals. And you will be able to count on a marketplace of different agents to help you in your work. This is already a reality at Agent.ai, HubSpot's new AI agent marketplace, where anyone, even non-developers, can create their own agents.

Content About HubSpot's New Releases

• Marketing Hub and Content Hub
  • AI content remix
  • Content creation agent
  • Social media agent
  • Podcast management
  • Case study generator
  • Blog content generator
• Sales Hub
  • Prospecting agent
  • Buyer intent tool
• Service Hub
  • Customer service agent
• CRM & platform
  • Breeze AI
  • Breeze Copilot
  • Sensitive data storage
  • Data enrichment

What Else Happened This Month?

• Approve data exports from your account
• Record phone calls made through Microsoft Teams in HubSpot
• Edit property rows in object association tables
• New podcast module for pages
• App Marketplace integrations now appear in the global search bar.
  
  

Get Inspired

• Product training 2024
• Guide to Operations Hub
• HubSpot status page
• Improve your navigation by freezing up to 3 columns

Not a HubSpot user yet and interested in growing your company?🚀 Or do you already use it and want to multiply your results? 📊

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